Taking a Pulse on Health 2.0 with Doc Gurley

Part 2 of 5: Behavior change - will tools help?

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00:05:10 - Uploaded by Essinova on October 25, 2010

I met Doc Gurley at Health 2.0. She was one of the handful of physicians present at the conference, and I instantly found conversations with her both enlightening and entertaining. A quick look at her blog revealed that she's a prolific (and humorous) writer, besides an epidemiologist, an internist, a guardian angel for the homeless and mentally ill, and a cinematic producer with "The Lost Tampon" as her masterwork. Oh, by the way, she's also "the only Harvard Medical School graduate to have been awarded a Shoney’s Ten-Step Pin for documented excellence in waitressing".

I thought it only fitting to have an offbeat interview with the doctor, who can help me digest the vast amount of medical+digital bits I swallowed from Health 2.0.

In this episode, we discuss the science and business of behavioral change products. Doc Gurley shares her opinion on what works better than the others.

- BeiBei Song, Essinova Host

Click on video thumbnails on the right or the links below to watch more of this conversation:

Part 1: Data, delicious data

Part 3: Will IT cure healthcare?

Part 4: Patient communities

Part 5: ShareCare

Tags: Health 2.0, Doc Gurley, behavior change, behavior economics, Zamzee, Qpid

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